No one at the University of Florida athletic department noticed until distribution day. The idea was to use Roman numerals on the fall T-shirts instead of ordinary numbers. 2006. What could possibly go wrong?
Seems they were ordered, made up, delivered, with the year XXVI. 26. Pepsi paid for them.
Then someone handing them out as well as some of the students receiving them realized the error. Should have read: MMVI. But of course you knew that without looking it up, right? Think you know your Roman? Take the Roman Numeral Challenge.
Oh, and those XXVI shirts? 20,000 were printed and a Pepsi spokesman said, "it's not clear what they will do with the shirts that are returned, but that they apologize for the error."
Shoot, I bet there are many students and collectors out there who would take one. Probably show up on eBay.